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LiveWire publish promotional video filmed by Studio 24-7
Warrington’s LiveWire, a leisure, libraries and lifestyle services provider, has published a new promotional video thanks to the work of Studio 24-7. The video, which features some of LiveWire’s facilities, classes and benefits, has been released to encourage people...
The Best Microphones For Recording Video
Introduction The main two elements to any video are picture and sound. The audio is a crucial component as it can establish your final edit as slick and professional or perhaps not up to standard. People can put up with watching a blurry or pixelated video for...
How to choose the right music for your video
There are so many factors that affect the final cut of any edit. Whether it’s the shots you choose to include, the different angles you show or how the clips are ordered – there are so many decisions! But all of these decisions are important! One of the most...
How to prepare for an event video shoot
Shooting video for an event is a big job! Once an event is done and finished, you can’t go back and redo a shot. You only get one chance to capture the action. This means that PREPARATION IS KEY! At an event shoot you are constantly filming so it’s a good idea to try...
5 best places to capture amazing drone footage around the world
Over the years, our in-house drone pilot Josh Edwards has been around the world shooting all kinds of incredible landscapes. Whilst airborne, he always takes a moment to switch from video to photo to grab a few snaps. Here, he talks about some of his favourite places...
The Importance of Instagram
Let’s get one thing out of the way before we get started on this little ol’ blog here. Instagram is not real life. We’re not pretending that being on Instagram and making sure the world is kept up to date on your meanderings through life is the most pressing issue...
Why You Should be Offering Behind the Scenes Production Stills, For Free.
When we talk about adding value to the client, a lot of the time it isn’t an addition but an exchange. “We should offer this, and charge a little more”. There is nothing inherently wrong with this. However one of the downsides that we see here at Studio 24-7 is...
Things to Have on Your Video Production Website
When building your video production website, it’s important to do a little bit of research and have a plan in mind. Designing a new website is always exciting, and sometimes we can get carried away with the possibilities that come with completely restructuring how we...
Working with High Profile Talent
At some point during your filmmaking career you’ll probably end up working with a celebrity. How famous this person is will vary vastly, dependent upon your experience and the size of the productions you manage, but the amount of gravitas a celebrity adds to a video...
Don’t Underestimate the Mavic Series
Drones have become an almost essential part of any filmmaker’s kit. The ability to take 4k aerial footage for under £1,000 is one of the most incredible leaps forward in camera technology since the digital revolution. In this blog we’ll be going over why the Mavic...
Finding Your First Video Job
Video production has never been more vogue as a profession. It’s always been attractive, but the accessibility and visibility of the lifestyle is at it’s peak right now. That also means it’s at its most competitive. A few weeks back, Josh Edwards wrote a blog on how...
Maximise Your Online Networking
In a few of our previous blogs we’ve talked about the importance of social media and building an online network, but how do you actually do it? Studio 24-7’s founders, Ben and Josh, actually met online through Instagram. It’s still seen as a slightly strange way of...
Why Video?
Introduction If you’re a marketer in 2019, you’re more than likely considering a way that video can help you. You’re smart. Video is a fantastic way of engaging with your audience, communicating a message clearly and memorably, and drawing attention to the product...
The Importance of Creating Platform Specific Content
No social media platform is created equal. Technical nuances aside, each has its own specific demographics in the user base, as well as times of use and reasons for use. In this blog, we will highlight the demographics and differences in reasons for use across the...
Lighting for your Instagram
Recently the managing director of Solutions 24-7, our parent company, sat down the Studio production team and told us he was starting a vlog. “Great. That’s exciting for you, Mike. Where do we come in?” Here we were expecting our editing backlog to be inundated...
GoPro’s – still relevant?
All the way back in 2002, Nick Woodman launched the first GoPro. It was a stills camera that used film and could handle depths of up to 5m. Little did Woodman know this was the start of an action camera monopoly. 17-years later and the word GoPro is used more...
So you want to be a filmmaker?
So, you want to be a filmmaker huh? It seems everyone does these days. So, how do you actually get started? This is a blog for those at the very beginning. The bottom of the ladder. There’s a lot of climbing involved but, it’s really, really rewarding. In fact, it’s...
How many people does it take to get 50,000 views?
This year we worked on a destination video for the town of Northwich, which ended up being viewed over 50,000 times. Considering our videos shared from the same page were getting between 5,000-10,000 views before this, what is it that made this one stand out? And how...
Why you’re losing if you’re not on LinkedIn
Recently our MD here at Studio 24-7, Mike, has started following the social media guru Gary Vaynerchuk, otherwise known as @GaryVee. Mike’s constantly walking around with one earphone is through which Gary’s unmistakable vivacious and excited New Jersey accent can be...
Lister Mills – A Property Shoot Case Study
In case you hadn’t seen by now, Studio 24-7 recently linked up with Urban Splash – the property titans responsible for some of the UK’s best regeneration stories of the past few decades. We came together to shoot a video showcasing one of their latest projects – the...
How to make your application stand out from the crowd
Recently, Studio 24-7 hired a new member of staff to help with everything from admin and sales to filming and editing. We had over 100 applicants in the space of just three weeks. Wow. So, as somebody looking for their next job in film production and videography – how...
Why We Love Drones
We love a meta blog here at Studio 24-7. As we sit here writing this, Gatwick – one of the Uk’s busiest airports – is in chaos. It’s been on lockdown for over 24 hours after drone sightings on the runway. Hundreds of flights are cancelled and hundreds of thousands of...
Why You Should Stop What You’re Doing And Watch Tales By Light
If you’re a visual storyteller and you haven’t seen Tales by Light, what are you playing at? Get yourself on Netflix and don’t come back until you’ve finished seasons 1, 2 & 3. Glad to have you back. Tales by Light was originally going to be an ad spot for Canon,...
Finding Clients as a New Business or Freelancer
The first big challenge with any business is finding clients. For some this is more difficult than others. For instance, someone selling a physical product in a physical shop would be pretty easy to find for people frequent to the area. Internet businesses will find...
Has cinema lost its way?
This blog is a bit of a moan, to be honest. A ‘I miss the old days’ and ‘where did it all go so wrong’ kind of blog. Yesterday, I went to see Aquaman. The latest DC superhero film from Warner Bros. I went in with low expectations, hoping that maybe I’d be proven...
Our blog of the best Christmas movies blogs
A Conclusion And that’s it! Thanks for reading, we hope this helped you in choosing your list of movies to fill this festive period with. Let us know in the comments if you watched anything new, and if so, how was it? We’re still building our list out so would love...
How to shoot an event with a DSLR
Introduction Warrington BID contacted us for a Christmas festive market event, so we thought we’d take the opportunity to tell you why we think DSLR set-ups are probably your best bet for jobs like this. Half-way through Thursday, we received a call from...
A Case Study – The Story Of Producing ‘Visit Northwich’
Introduction At the start of 2018, the Northwich Business Improvement District came to us with the unique challenge of showcasing and promoting Northwich through a destination video. After many months of planning, shooting and editing, we finally released the...
How To: Far-Side Lighting
Introduction Learning how to light your subject might be the thing that makes the biggest difference to your image. Sure, 4k looks beautiful and golden hour makes you happy on your insides, but it's more than likely that you'll have to work with less than ideal...
Adding Story To Video
Most stories can be broken down into a 3-Act Strucutre. In it's most basic format this is a beginning, a middle and an end. In a movie, these points are multi-faceted and complex. In event or wedding films 3-Act Story Structure can be represented by 3 shots. Beginning...